Recap of the LuxFi AMA with Blockchain Space

On Friday, October 1st, we had the pleasure to welcome to our Telegram chat:

Aidaa Wong, The CEO and Founder of LuxFi.

We asked her questions about the development of LuxFi.


Q~ Thanks for joining us today. Please start off by introducing yourself to the Blockchain Space community and your role in the team ?

A~ Sure, I am Aidaa Wong, CEO and Founder of Luxfi.

I have been working in the Luxury and technology fields for years.

I previously held positions as creative director and chief designer for international fashion brands, and worked with various fashion groups to help them build their brands in Hong Kong and mainland China.

I see the challenges in the luxury industry, and this led me to build our latest blockchain project – LuxFi!

Q~ Tell us about LuxFi. How and why did you start this project ?

A~ LuxFi is the world’s first asset-backed NFT marketplace for luxury assets.

People can buy, sell and invest in luxury assets using cryptocurrencies on our platform, as well as using traditional payment methods.

We focus on Luxury Assets that hold value well and have a high reselling value. Let me show you which categories of products exactly:

The reason why we started this project is because I have been working in the luxury industry for years. I have seen the luxury market is highly fragmented and plagued with multiple issues including counterfeitings, no benchmark price for pre-owned assets and illiquidity when you want to resale them.

The real value of luxury assets has not been unlocked, for instance, many luxury assets and collectibles have high resale value in general but they are usually idle and not circulating.

Our vision is to create a sustainable ecosystem for luxury assets where LuxFi is tackling those challenges plaguing the luxury industry.

Q~ What makes LuxFi special in the blockchain and luxury goods space ?

A~ As mentioned before, LuxFi is the world’s first real-world asset-backed NFT marketplace for luxury assets.

What special about LuxFi in blockchain and luxury goods space is,

First, we are able to eliminate counterfeit items while minting an NFT on our multi-chain blockchain network, all the NFTs selling on our marketplace are tied with real-world assets, and buyers can redeem the physical asset after purchasing an NFT on our marketplace.

We have two ways to tie the real-world assets and digital NFT.

For those finished products, after the physical asset is authenticated by the professional verifiers in our network, we use product fingerprint technology to tie the physical luxury asset with its NFT on blockchain, product fingerprint is unique for each item, even though they are the same products, here is the slide showing how we use product fingerprint technology to tie the real-world luxury asset with its NFT on blockchain.

And, for those products we work directly with brands and manufacturers, we put NFC chip inside of each item during the production.

So, after the buyers receive the physical asset, buyers can simply scan the product fingerprint or the NFC of the item, to see if it’s the original and authenticated item of the NFT.

Last but not least, the value of each NFT on our platform is backed by real-world data, leveraging on our big data intelligence system and unique algorithm for automated data collecting and data processing, our blockchain-based data intelligence system automatically collects and analyses millions of data points from global sales channels, online and offline, as well as different social media platforms.

If you want more details on how we tokenise our luxury products, watch our Youtube video here:

Q~ What is the best way for someone watching today to use LuxFi services ?

A~ Brands and retailers can use our data intelligence system as mentioned above. LuxFi’s data intelligence system is able to convert raw data from social media and sales channels, SKUs, and various luxury brands into valuable information and business insights for decision-makers.

Our community can already start participating in our events (campaigns, giveaways, NFT Auction…) to get multiple benefits and already earn $LXF Token. $LXF can be used in our platform first to authenticate the real-world asset, then convert it to NFTs and list on our marketplace.

Everybody in our network have the option to buy NFTs then use our $LXF to redeem the physical assets.

Or earn $LXF tokens by actively participating in the NFT marketplace or by referring your friends to our platform. If the referee is buying or selling on our platform can earn even more $LXF tokens.

We also organize AMAs and campaigns like Airdrops where our community can earn $LXF tokens.

We have started an NFT Auction Sales and Lucky Draw from September 26th, and that will end on Sunday October 10th.

Our community can put as low as 0.01Eth to participate in this Auction & Lucky Draw. Top 5 bidders will get our ultimate Legendary Ape NFTs backed by real-world luxury assets, along with our Membership different levels and other benefits.

The winners can always redeem the physical asset of the NFT so you can get the physical asset at any time after the launch of our NFT marketplace!

Everyone is welcome to participate! Everyone who participates in this Auction will get a lottery ticket for every 0.01 ETH bid, to have a chance to win a Rolex, Hermes, limited edition Sneakers, and other collectible items in the lucky draw. Of course, you can get as many lottery tickets as possible to increase your chance!

To participate click here:

You can also scan the QR code below:

Q~ What is next on the LuxFi roadmap, what are your end of year goals ?

A~ As mentioned previously we will run the NFT Auction and Lucky Draw until October 10th.

Our IDO will be end of October, so end of this month.

Follow us on our social media channels for more information!

If you want more information on our timeline, check our roadmap here:

Q~ Where is the best place for someone to reach you, Twitter, Telegram, Discord, Website ?

A~ You can visit our website here:

The best way to follow our most updated news and reach us is through Twitter, Telegram and Medium :


Telegram Official Group:

Telegram Announcement Channel:


But you can also find us on:






You can simply scan those QR codes:


Q~ Can I earn LXF during your current NFT Auction and Lucky Draw ?

A~ Absolutely! In addition to our 5 Legendary Ape NFTs and other NFTs backed by luxury assets, you have a chance to win LXF if you are top among top bidders. Either through our LuxFi membership levels, either through the $100,000 worth of $LXF token pool.

Participate in our Auction & Lucky Draw if you want a chance to win $LXF!

Q~ What is your long-term vision of the industry you are working in? Are you afraid that one day there will be another project with more innovative technology that can replace your project ?

A~ We envision the industry of luxury to continue embracing all the new technologies, including blockchain technology. And it is already happening. Luxury brands took it slow to embrace the advent of e-commerce, they don’t want to miss another opportunity.

We are confident in the solutions LuxFi can bring into the industry to tackle its challenges. As mentioned before, we will be the world’s first asset-backed NFTs marketplace for luxury assets. We will aim to position ourselves as a leading solution for buyers, sellers, brands, retailers and other major actors in the industry.

Q~ What is your plan for global expansion, right now which market are you focusing on or is it focused on building and growing to gain customers, users and partners ?

A~ We communicate at a global scale. Our marketing plan is to reach an international audience through active communication on social media, press releases and creating content related to LuxFi. We are actively growing our community and we make relevant partnerships on a frequent basis. When our NFT marketplace will be launched at the end of this year, we will be able to show the utility of our platform to our users; which includes buyers, sellers, investors, brands and retailers.

Q~ Can I buy your token now ?

A~ Our IDO will be at the end of this month. At the moment, you can get the chance to earn our token by actively participating in our events, which includes our ongoing NFT Auction & Lucky Draw as mentioned before.

We might also organise other giveaways and campaigns before IDO, so keep yourself updated by following us on our social media!

Q~ Where and when can I buy or invest in luxury products on your platform?

A~ We are now building our NFT marketplace, and it is expected to be officially launched in Q4 this year, so end of this year.

Our strategy is to first target professional sellers, retailers and brands to list their luxury assets on our platform, and the beginning of next year will be for everyone to buy, sell or invest in luxury assets on our platform. We are currently striking partnerships with different luxury retailers around the world.


Thank you for having me, it was a real pleasure!

I invite all your community to join our NFT Auction & Lucky Draw and join our community through all links and QR codes as mentioned above!

Follow us on all social media to stay updated! And you can reach us anytime if you have any questions.

It’s really nice having the LuxFi project in here!!!

You can check out their Website for more details. You can also follow them on Telegram and Twitter to keep up to date with all things relating to LuxFi.

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